Some important Marketing abbreviations

AIDA = Awarness then interest then desire then action to buy 

             It is about funneling of your customers 

BNAT= Budget - Need - Authority - Time Limit 

            Stands for factors that must be found in any purchaser 

4 Ps = Product - Price - Place - Promotion 

            Marketing Mix

3 Es = Effecient - Effective - Economic 

AIME = Analysis and Improvement of Marketing Effectiveness 

AMPR = Advertising Marketing Public Relation 

AIMS = Adeverting Integrated Marketing Solutions 

B&L  = Benifit and Loss

BM = Biopsy Marketing 

CRM = Customer Retention Management 

CRM = Customer Relationship Marketing 

CLM = Closed Loop Marketing / Multichannel Feedback and Approach to increase awareness and feedback 

DM = Digital Marketing 

DDM = Direct Digital Marketing 

EVM = Effective Visual Marketing 

IMS = Integrated Marketing Solutions 

IM = Internet Marketing 

Gurrilla Strategy = Cheap Innovative Creative Marketing Solutions like Graffiti 

LAM = Local Area Marketing 

MLM = Multi Level Marketing 

MM = Mobile Marketing 

OBM = Occasion Based Marketing 

PIM = Profitable Interest  Marketing 

Slim Approach

SDM = Sales Driver Marketing 

SMC = Strategic  Marketing Communication 

TDM = Technology Driver Marketing 

T M = Tele Marketing 

TN = Tree Network

         Marketing System like MLM 

SM = Social Media