10 components to prepare a Marketing Plan - business plan

• Executive summary - a snapshot of your business.
• Company description - describes what you do.
• Market analysis - research on your industry, market, and competitors.
• Organization and management - your business and management structure.
• Service or product - the products or services you're offering.
• Marketing and sales - how you'll market your business and your sales strategy.
• Funding request - how much money you'll need for next 3 to 5 years.
• Financial projections - supply information like balance sheets.
• Appendix- an optional section that includes résumés and permits.